A good friend of mine just had new business cards printed. He had moved his company address. He went with a sort of traditional printer. This was sort of a sideline for the printer and the cards did not come out until four months after my good friend had moved.

Like a lot of things, the internet has changed ways of doing business. You might not have thought of applying it to your business cards, but it can make a big difference. I want to tell you about a resource that I’ve been a big fan of. What is the resource? It’s overnightprints.com. I’ve used them now for several of my business cards. They’ve done a terrific job. The prices are very reasonable. I can’t recall exactly, but it’s the neighborhood of $50 to $70 delivered for 1,000 cards.

What I really like most is the quality. They have an option for a glossy finish. You can have it on both sides of your cards or just on one side. I have it on both sides, but I might go non-glossy on the back next time, in order to make it easier for people to write on the back of my card. The semi glossy finish on the card really stands out compared to over 99% of the cards that I get. Now, if you don’t want glossy that’s fine too. They have a non-glossy version, but even their non-glossy, I think, is a stronger card than what you get from most places.

It’s a fairly easy process. You can go online to order the cards, upload your card design and then they can get it to you in a few days. If there’s a problem with your card, they generally will come back and tell you.

So, next time you have a run being done on your business card, consider them as a resource. I think you’ll find it to be a step up from most business cards, in particular compared to ones that might be done at either local print shops or the office superstores.

Jon Paul, MBA, CPA, CMC, CM&AA

President, Value Added Finance Resources
Bringing new insights on results and maximizing company value